This year has already been an exciting one for the Gamma team as we can finally reveal the new and improved Gamma brand! This year we have launched our new look and feel, which has been over a year in the making. Read on to discover more about how Gamma’s enhanced brand and values help to empower both our partners and your all-important customer.

Other highlights include our essential tool to help you cut through the fuss of figures – Unified Communications ROI calculator – and find out more about our improved Horizon Integrator, which fits seamlessly with any CRM.

We’ve had an incredibly strong start to the year but there’s still a lot more to come. Keep an eye on your inbox for even more exciting updates and announcements from Gamma in the coming months.

You may have noticed that this latest edition of Dealer Insight looks different to the last. Take some time to scroll through our refreshed, more modernized layout – you can even navigate through our new story tabs, which allow you to find out more about this quarter’s hot topics.

Neil Taylor
Head of Direct Partner Sales

Quickly jump to the resources in this newsletter!

The February Update:

New year, new us!

2020 is set to be a transformational year for Gamma in many ways, the most obvious being the launch of our bold new brand identity.

We are thrilled to introduce you to the new look and feel Gamma, designed in a style that puts both our partners and our customers front and centre of our operations. Our work empowers people to communicate and Work smarter, together as we provide straightforward Cloud Communications services through our robust, secure network.

This reinvigoration complements our plan to continue evolving our strong cloud telephony position in the UCaaS market. It also helps us to build even further on our Fixed and Mobile Telecom offerings as we continue to expand throughout Europe.

Our new look further emphasises our flexible solutions and the fact that we work collaboratively and closely with our partners to ensure that you get the right solutions and the right support. Our new branding helps us to stand out as not just a leading technology provider in Horizon and SIP, but a strong competitor in the UCaaS market. It enables us to give you the tools that you need to be able to compete, win and drive us all forward.

We want to empower our partners with the belief and ability to achieve more. Read on to discover more about our new features and keep an eye on your inbox for more exciting updates and invites.

ROI Calculator – fight the fuss of figures!

Kickstarting a new business project, such as purchasing a transformational Unified Communications bundle, is an exciting prospect for any business. But an essential part of planning a new project is calculating the profits of any investment.

There has never been a better time for businesses to switch to a Unified Communications platform.

Switching saves your customers time and money whether their business is large or small. However, working out just how much can be saved can be tricky, which is why we have put together this straight-forward, easy-to-use return on investment calculator.

A customer can simply input their employee count, the systems that they use and their current spend and our intelligent software will calculate the amount that can be saved if they opt for a Unified Communications solution.

Try the ROI tool now

Quality check

No time-wasting. Customers can quality check their investment and explore returns within seconds with our easy-to-use tool.

Improved cost-benefit and comparative analysis

Allows customers to analyse the high rate of return they can be expected from Gamma’s solution. They can compare the results of our advanced services with their current setup

Better measure of UC profitability

Customers can confirm, before purchase, that the asset they are acquiring is sure to be beneficial. Once their employees realise how our UC solution can bolster business, it will encourage them to make optimum use of it.

Achieving goal congruence

Companies setting their 2020 budget strategy might think that a UC platform will only impact staff and customers directly, but an increase in ROI in this area can bring improvement to overall ROI for an entire organisation.

Horizon means seamless integration

A business operates to its potential when using a telephone system that integrates smoothly into its CRM or existing business system. Having a sophisticated setup such as this can significantly improve productivity and profits, as it allows staff to work quickly and efficiently when communicating with their customers.

As a new call pops up on your screen, you can gain access to the full customer contact file at the click of a button! You can even dial the number of a customer without using your handset using the click-to-dial function. As well as these business enhancing features, our Horizon Integrator provides application integration through the following business-focused features.

Learn more about Horizon

Caller preview:

Displays the caller’s name in the preview or phone window when a match against the number is found in the integrated business applications.

Contact popping:

Click the business app icon in the Phone or Preview window and the caller’s contact record is opened directly in the integrated business application.

Activity Logging:

Manually or automatically create an activity record of a call received within the integrated business application. You can even add notes in the additional note section.

Horizon, our cloud-based phone service, provides an extensive range of fixed and mobile telephony capabilities that can be integrated effortlessly into your current CRM system.

Training day

November saw another support-filled training session, designed to suit the needs of our partners and to assist you in hitting your targets.

Guests who attended the final training event of the year, held at Holland House in London, got to hear how best to tackle a demand generation sales environment in 2020, received an introduction to our new Cloud Contact Centre solution in partnership with Cirrus, and heard why Call Recording is so important in the drive to increase sales.

Chris Gallagher kicked the day off by diving into how best to manage a demand generation sales environment. Chris targeted the main challenges, reviewing why internal sales roles have higher attrition rates and how poor data can cripple a telemarketing project – before offering up how best to mitigate these challenges.

Cirrus representatives Romke Wijngaarden and Jon Dawson gave guests a breakdown of their true cloud CCaas offerings and explained why a secure and compliant Contact Centre is a critical business function and point of differentiation. The team touched on voice, Omni and conversational AI which is custom built and integrated into our Horizon platform. They added extra value to the session by giving a demo of their PCI Compliant, smart payment solution, Link Pay + after revealing that since 2018, there has been a 25% increase in queries handled by virtual agents (CAI).

We finished the jam-packed day with a sneak peek into what can be expected from our brand-new Dealer Portal. Neil Taylor introduced some of the features and benefits of the new function, which is currently in its testing phase.

Our sessions are tailored around your suggestions so that we can make optimum use of our time with you. Please get in touch if you can think of any topics that you would like to learn more about in our next session.


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