Official Gamma Blog

Don’t make your customers share bandwidth with consumer traffic

28 March 2018 | Justin Coombes


As a channel partner, you want the best for your customers. After all, keeping them happy is the key to building your own success.

So, let’s say you’ve sold them on the advantages of cloud telephony. They’re looking forward to a cheaper phone bill, consolidated admin as well as greater comms flexibility. You’ve also convinced them of the benefits of cloud data storage. They can’t wait to get rid of their bulky, on-premise hardware and to

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The benefits of offering voice and data to your customers

1 March 2018 | Justin Coombes


Many businesses are making the switch to converged voice and data providers – and it’s little wonder why.

Having a single-source supplier for all communications needs makes sense on a number of fronts, not least because it means an instant cost reduction for businesses that make the switch. And significant cost savings will always be a selling point, especially for SMEs in today’s tough business landscape.

But it’s about more than just money. Being able to offer

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Making the business case for cloud computing

19 February 2018 | Justin Coombes


You would think by now, that every business should be more than familiar with the benefits of cloud computing. Well you’re almost right.

According to The Advanced Cloud Survey 2017, 33% of businesses consider cloud computing for all their new projects, while 37% currently have cloud as a Proof of Concept or have recently gone live with the technology.

However, the report states that 30% of organisations are still yet to deploy a cloud computing solution. Meaning

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Help your customers keep their New Year’s revolutions

2 February 2018 | Justin Coombes


We’re already well into 2018, so your customers will no doubt be wanting to make good on the New Year’s resolutions they’ve made for their business. For most SMEs, that will probably mean using digital technology to revolutionise the organisation: developing new ways of working, getting closer to customers and powering growth.

The rapid expansion of cloud computing, for example, offers huge benefits that your customers will not be able to ignore. In fact, according to

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Five benefits of SIP your customers need to hear about

1 December 2017 | Justin Coombes


The channel market is a crowded one – meaning anything that can help a reseller stand out from its competitors will go a long way.
Adding SIP trunking to your portfolio is one route. Its wide-ranging benefits make it ideal for many customers wanting to save money, boost productivity and prepare the infrastructure for the future. And by combining SIP trunking with your other telecom offerings, you have the chance to upsell, cross-sell and offer a

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The views in these articles are the personal views of the author and are not necessarily endorsed by Gamma.

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