Official Gamma Blog

Five must haves when creating a winning marketing plan

Business planning meeting

18 November 2019 | Justin Coombes

In our increasingly competitive market, having a marketing plan is a must if you want to stay ahead. However, just thinking about the time that goes into creating a marketing plan and the pressure to come up with unique ideas can put people off. Some may attempt to create a plan but struggle to find the time to come up with any ideas.

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Top ways Accelerate can help shape your 2020 marketing plan

Graphs and charts

17 November 2019 | Justin Coombes

A clear and strong sales strategy is the perfect launchpad for success if you want to hit your growth goals. But behind every great sales strategy, you need a killer marketing plan .

With 2020 just around the corner, how are your marketing plans shaping up? Whether you already have a jam-packed campaign calendar scheduled, or you’re taking a more ‘ad-hoc’ and hope

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Top tips for creating winning marketing content


16 September 2019 | Justin Coombes

Developing your company’s marketing content takes a special skill that builds trust and positions your brand as an authority while avoiding a sales pitch. Easier said than done! So, we’ve pulled together our top tips for creating marketing content that performs:

You work in the same industry as your target audience, so start by thinking, ‘would I want to read that?’.

If you’re struggling to

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Getting your customers ready for the next decade

channel blog post hero banner

27 June 2019 | Justin Coombes

Change is never easy to navigate, and as we move into the 2020s, digital transformation shows no sign of slowing down. If anything, it’s going to accelerate – and not just in terms of futuristic technologies like AI or blockchain.
Telecoms infrastructure will also shift significantly, meaning channel resellers must adapt and evolve their offering in order to meet customer

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Help your customers unlock the benefits of remote working

channel blog post hero banner

7 June 2019 | Justin Coombes

If the recent National Work from Home Day is anything to go by, remote working is here to stay. Far from being a trend along with office dogs and free beer in the fridge, the last few years (and a significant body of research) has shown that most businesses could benefit from at least offering employees the

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The views in these articles are the personal views of the author and are not necessarily endorsed by Gamma.