By now, we’ve all heard how valuable—even essential—social media can be. What if I told you that social media is the fastest growing trend in the history of the world? It may sound like a bold statement, but with one in every four people on the planet with Facebook account, it’s one you should be taking seriously. The reality is that people are using social media every single day. And not just once per day, multiple times. (Nomophobia : the
Whether you’re new to the world of social media or just looking to plug a few gaps in your knowledge, this guide aims to help you get the most value out of your social media efforts. Before we get into the ‘how’, lets start with the ‘what’ and ‘why’…
Social media marketing can be defined simply as the use of social media platforms and websites to promote a product or service. As a marketing tactic it’s
The rapid advancement of technology over the last couple of decades has already fundamentally changed the way businesses operate, but the next game-changing shift is set to come from AI, opening up a myriad of new possibilities for businesses in all sectors. PwC’s Sizing the prize report estimates that AI will add up to $15.7tr to the global economy by 2030 – $6.6tr of which is attributed purely to productivity gains. So, there’s no doubt
Gone are the days when customer service necessarily meant a call centre full of contact agents. In a digital world, text has firmly established itself as an acceptable standard for business communication, and most of us think nothing of tapping away on our phones rather than putting them to our ears. When our query is simple enough, we’re even happy to chat with a bot instead of a real person – often without even knowing
A clear and strong sales strategy is the perfect launchpad for success if you want to hit your growth goals. But behind every great sales strategy, you need a killer marketing plan.
With 2019 just around the corner, how are your marketing plans shaping up? Whether you already have a jam-packed campaign calendar scheduled, or you’re taking a more ‘ad-hoc’ and hope for the best approach – we can help!
Here are just a few ways Gamma’s
The views in these articles are the personal views of the author and are not necessarily endorsed by Gamma.