Category: Voice

How to sell business telecoms in a highly digital world

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5 January 2019 | Justin Coombes


Gone are the days when customer service necessarily meant a call centre full of contact agents. In a digital world, text has firmly established itself as an acceptable standard for business communication, and most of us think nothing of tapping away on our phones rather than putting them to our ears. When our query is simple enough, we’re even happy to chat with a bot instead of a real person – often without even knowing

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The evolution of end-user customer service through speech tech

The evolution of end user customer service through speech tech

17 August 2018 | Justin Coombes


In a world of social media, chatbots and apps, channel resellers may well find clients are concerned that telephony is becoming an outdated way of communicating with customers. Which poses a challenge for channel partners selling business phone systems.

But we don’t have to look far to see how new speech technologies are impacting our lives. And it’s increasingly apparent that the level of customer service businesses can offer by using this kind of tech is

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Don’t make your customers share bandwidth with consumer traffic

28 March 2018 | Justin Coombes


As a channel partner, you want the best for your customers. After all, keeping them happy is the key to building your own success.

So, let’s say you’ve sold them on the advantages of cloud telephony. They’re looking forward to a cheaper phone bill, consolidated admin as well as greater comms flexibility. You’ve also convinced them of the benefits of cloud data storage. They can’t wait to get rid of their bulky, on-premise hardware and to

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The benefits of offering voice and data to your customers

1 March 2018 | Justin Coombes


Many businesses are making the switch to converged voice and data providers – and it’s little wonder why.

Having a single-source supplier for all communications needs makes sense on a number of fronts, not least because it means an instant cost reduction for businesses that make the switch. And significant cost savings will always be a selling point, especially for SMEs in today’s tough business landscape.

But it’s about more than just money. Being able to offer

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Clearly communicating service: Why channel partners risk confusing the customer

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30 November 2017 | Justin Coombes


The channel move to hosted services is well underway. Many channel partners have already made the transition from license to service-based revenues. You may have already experienced greater revenue from service-based offerings.

But what do we mean when we talk about services? As a channel partner, you will traditionally take products and solutions from vendors and add your own value on top. In this sense, anything from implementation to consultancy to hosting to IT support could

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The views in these articles are the personal views of the author and are not necessarily endorsed by Gamma.

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