Category: Marketing

Five top tips for optimising your channel pipeline

3 April 2019 | Justin Coombes

From staying on top of changing technology trends to vying with new marketing tools, channel resellers have a lot to juggle. As a result, management of your sales pipeline can sometimes take a back seat. But to run successfully, it needs to be continually nurtured and optimised. Looking for some inspiration for how to go about it? Here’s five tips to consider.

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Integrated marketing checklist for beginners


27 March 2019 | Justin Coombes

With the rapid rise in digital channels now available to marketers, and smartphone usage a daily norm, customers are leading far more integrated lives when it comes to how they consume information. As they move seamlessly between different platforms, online and offline, they expect a unified, cohesive experience wherever and however they encounter your business.

Customers no longer have to wait to be marketed to, they’re proactively going out to find the information they’re

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Six reasons why you need to take social media marketing seriously

social media hashtags

22 January 2019 | Justin Coombes

By now, we’ve all heard how valuable—even essential—social media can be. What if I told you that social media is the fastest growing trend in the history of the world? It may sound like a bold statement, but with one in every four people on the planet with Facebook account , it’s one you should be taking seriously. The reality is that people are using

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Channel reseller’s guide to social media marketing

22 January 2019 | Justin Coombes

Whether you’re new to the world of social media or just looking to plug a few gaps in your knowledge, this guide aims to help you get the most value out of your social media efforts. Before we get into the ‘how’, lets start with the ‘what’ and ‘why’…

Social media marketing can be defined simply as the use of social media platforms and

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Top ways Accelerate can help shape your 2019 marketing plan

Graphs and charts

17 December 2018 | Justin Coombes

A clear and strong sales strategy is the perfect launchpad for success if you want to hit your growth goals. But behind every great sales strategy, you need a killer marketing plan .

With 2019 just around the corner, how are your marketing plans shaping up? Whether you already have a jam-packed campaign calendar scheduled, or you’re taking a more ‘ad-hoc’ and hope

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The views in these articles are the personal views of the author and are not necessarily endorsed by Gamma.