Category: Cloud

Unlocking the potential of AI for your customers

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9 January 2019 | Justin Coombes

The rapid advancement of technology over the last couple of decades has already fundamentally changed the way businesses operate, but the next game-changing shift is set to come from AI, opening up a myriad of new possibilities for businesses in all sectors. PwC’s Sizing the prize report estimates that AI will add up to $15.7tr to the global economy by 2030 – $6.6tr of which is attributed purely to productivity gains. So, there’s no doubt

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The benefits of fibre optic networks for your customers

CP - The benefits of fibre optic networks for your customers

1 August 2018 | Justin Coombes

Providing high-speed connection for the modern workplace

As the digital age continues to gather pace, businesses need an internet connection that can keep up. Cloud technology has evolved into an integral platform for the everyday running of small to large businesses. From banking and accounting to customer communications and marketing, the dependence on the cloud is huge.

With such a monumental shift towards online systems your customers have a greater need than ever for a fast and

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Why cloud is the key to revolutionising customer service

CP - Why cloud is the key to revolutionising customer service

27 July 2018 | Justin Coombes

Providing a seamless customer experience is essential to improving your brand value and business growth. As we’ve explored before, giving customers what they want is key to success in the channel – and customer service has a big part to play in achieving this.

The key to revolutionising your customer service as a channel partner relies on a combination of factors that include focusing on relationships, listening to your customers, being accessible, and responding in a

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How to remain compliant when selling cloud services

CP - How to remain compliant when selling cloud services

17 May 2018 | Justin Coombes

When it comes to selling cloud services, it’s one thing convincing prospective customers to choose your business, it’s another making sure your services can meet their compliance needs.

To be a successful channel partner, you need to be able to demonstrate knowledge of your customers’ line of business which includes understanding that their regulatory requirements can make or break a deal.

Levels of compliance will vary depending on what vertical your customer falls into. For instance, those

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How will you be selling cloud services to businesses in 2020?


11 May 2018 | Justin Coombes

In 2017, UK cloud adoption had already hit 88%, according to research by the Cloud Industry Forum. By ‘cloud adoption’, we mean that those businesses were using the cloud in some way, whether through the use of cloud software, platforms, or infrastructure. The same research found 67% of businesses were expecting their cloud adoption to increase in 2018.

Based on these figures, it’s safe to assume that by 2020, cloud adoption will have reached (almost) every

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The views in these articles are the personal views of the author and are not necessarily endorsed by Gamma.