Ripping Up the Mobile Rule Book

Business mobile telecoms tech has had its limitations, and many business users will have no doubt experienced the frustrations of unclear billing and incomplete coverage, regardless of which network they are on. These issues can be a headache for organisations, leading to lost productivity and spiralling costs.

But the landscape is changing. Advancements in mobile technology has led to new solutions entering the market that can offer businesses improved coverage, by giving users access to more than one UK mobile network from a single SIM. Furthermore, greater data controls helping to alleviate the problem of overuse that can sting businesses with out-of-control spending.

Here are just two ways in which new mobile tech can transform business communications:

Improved coverage

The unfortunate reality is that no single network provider can guarantee coverage everywhere. Many mobile users experience variable connectivity, with their signal dropping out without warning when they hit a not-spot (areas in which their operator cannot provide coverage).

Gamma Mobile is a mobile service built exclusively for the UK business market, designed to deliver improved coverage for voice and data. With Gamma Mobile your device will empower, not hinder your ability to conduct business.

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The cost of a dropped or missed call could potentially be huge for any business. One instance of failing to answer a customer’s call could mean a lost sale or a lost contract. And 50% of customers will waste no time calling a second company if the first cannot fulfil their needs.

Before now, the solution would have been for businesses to pay multiple providers, and manage multiple contracts, for the same service to ensure blanket connectivity. But with Gamma MultiNet® users can access more than one UK mobile network in a way that is not possible with a standard single network SIM card. So wherever business mobile users go – on the road, on a train – they will be able to recieve improved coverage for voice and data.

No data surprises

Generally speaking, employees will use the data on their company phone responsibly. However, many businesses will have experienced an unexpectedly large data bill caused by staff working abroad. While some employees use their data for emails, texts and calls – others might access apps, log onto social media, download podcasts and documents, and send large files. The data cost can stack up.

This places businesses in a difficult position. To cap or otherwise restrict data allowances for employees on company phones could engender resentment. Not to mention that travelling employees still need to have the best available internet connectivity to work effectively. Some employees may even need to be able to use data-heavy applications like social media and video.

To enable better data management, new mobile solutions include data alerts. These can be sent directly to the employer and the employee via email and text, making sure everyone is aware that the data limit is about to be, or has been, reached. This not only allows the employee the chance to turn off data, it also gives the employer visibility of how much data is being used, allowing them to authorise additional data spend if necessary. More than anything, it means that there are no surprises when the data bill arrives.

These are just two ways in which new technology can tackle the mobile issues that plague many organisations. It’s now up to businesses to keep up with the mobile times and invest in the tech solutions that keep them competitive.

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24 May 2016 | Cem Ahmet

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The views in this article are the personal views of the author and are not necessarily endorsed by Gamma.