Category: Horizon

A beginner’s guide to hosted telephony

EU - A beginner guide to hosted telephony

3 Dec 2018 | Neil Taylor

As Gamma discovered in our latest research report, more and more businesses are moving their applications to the cloud, rather than investing in on-premise solutions. Telephony is no exception to this, and hosted telephony – also known as Voice over Internet Protocol (VoIP) – has become a popular option for businesses in recent years. It offers a range of benefits, can be converged with data services, and even allows organisations to combine their fixed and

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Three reasons why converged telecoms is essential to SME growth

Three reasons why converged telecoms is essential to SME growth

26 Nov 2018 | Cem Ahmet

With a recent survey revealing that ‘managing growth and change’ is the second biggest concern for SME business leaders, it’s clear that, while this issue is top of the agenda for smaller businesses, many have concerns about making it happen.

And it’s hardly surprising. From securing funding to practical measures like finding new premises, a lot of complicated strategising goes into growing a business, and SMEs can have limited resource to achieve this with. As a

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Top tips for creating an effective digital plan for mid-sized businesses

Digital Plan Mid sized businesses

20 Nov 2018 | Cem Ahmet

Business communications are vital to the success of every organisation, but scoping out a digital business plan to support this is no mean feat. Especially considering the ever-higher rate of digital change. With such a range of devices, software and communications platforms on offer, it’s all too easy to get bogged down in considering individual products. But taking this approach can mean you end up investing in products that don’t necessarily support the wider picture,

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Better communications for better experiences in retail

Better comms experiences in retail

7 Nov 2018 | Alex Ayers

Today’s retail businesses are operating with a complex agenda. On one hand, there’s the need to maintain dynamic, resilient, cost-effective networks, and on the other, to drive a strong, cross-channel customer experience. It can be tricky for business leaders to decide which to focus on – what strategies should they be putting in place to achieve one or the other, or both?

We see it differently. By focusing on your business network, and ensuring you work

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How to improve customer service through speech technology

EU blog - How to improve customer service through speech technology

24 Oct 2018 | Jamie Ward

In a world of chatbots and AI, where a single emoji can paint a thousand words, it may seem counterintuitive to focus on how speech technology can improve customer service. After all, isn’t voice fast becoming an outdated method of communicating, and shouldn’t businesses – especially SMEs – be targeting their limited resources elsewhere? Are small business telecoms worth investing in anymore?

Not so fast – data suggests many of us still appreciate the value of

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The views in these articles are the personal views of the author and are not necessarily endorsed by Gamma.