Developers and designers looking for mass adoption of the gadgets and devices they create make sure their technology is user-centric. The more closely software and systems match user expectations, needs and wants, the more successful they are. The cleverest tech can even shape and pre-empt what the consumer might want in future.
What users want
But in a business environment is user-centric tech a realistic aim? Is it even possible? Can hard-pressed central IT departments who have
Technology changes can make a big difference in small businesses. From incremental savings through more efficient telephony and improved connectivity, ensuring that sales calls are completed, to productivity gains without the need for new hires and better mobile for travelling staff.
These are just a few examples. And while each benefit on its own might push an SME’s communications solution to work a bit harder, when combined the impact on a business can be significant. With
Within a climate of intense competition and rapidly evolving customer behaviours, many retailers have their work cut out for them. The decline of bricks-and-mortar retailing and the meteoric rise of ecommerce have posed further challenges to an industry that is already having to contend with low margins and cyclical lows.
Keeping up-to-speed with the pace of technological change and enabling new customer experiences is the key to survival. This was the challenge that brought Gamma into
Do you know your PBX from your VPL’s? FTTC from a LLU? The world of telecommunications can be complicated. With numerous products, services and solutions available to businesses, it can be tough to understand what is available in a fast-changing market. Throw a load of technical terminology and jargon into the mix and the job of getting to grips with telecommunications becomes almost impossible.
As a buyer, it’s more important than ever that you have the
For some SMEs, cloud telephony is viewed as relevant only to enterprise businesses, with their countless offices, thousands of members of staff and a globally dispersed mobile workforce. But the ground has shifted. Today cloud is not only available to businesses of all sizes, but necessary for all businesses to compete.
However, there are concerns. Moving telephony to a cloud system is not as simple as the flick of a switch. SMEs in particular should be
The views in these articles are the personal views of the author and are not necessarily endorsed by Gamma.